Boots X Electric Picnic Festival

Boots Hair & beauty box

Over a three-year partnership with Boots Ireland and most recently in the UK market, KMSpace led the creation and execution of their premium Hair & Beauty sponsorship campaign via agency EXP.

From developing original strategic concept to creating the activation framework, growing the programme year-on-year, driving increased customer engagement, incremental sales growth and elevated category positioning.

This work exemplifies our ability to drive high-impact brand experience programmes from concept to execution, spanning multiple geographies, and delivering real business results.

Delivered by Karleen as an Independent Experiential Director for EXP (Boys + Girls Group).

It is featured here to represent the type of large-scale brand experiences delivered as part of a wider agency team.

IRELAND

Client: Boots Ireland

Agency: EXP

Build: Notions

UK

Client: Boots UK

Agency: EXP / Essence

Build: Notions

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